25 May Tolerating Ambiguity
It makes sense that if you can stand to hover in the gray areas between black and white distinction, you might get to a more creative outcome. But how do you cultivate this tolerance for ambiguity?...
Updates on our current and past projects, and a bit of our philosophy on creativity, collaboration and leadership.
17 Feb Impact Lab Pilot
Outside, you could hear children laughing and screaming as they ran back and forth across the pavement in the afternoon sun. Nearby, in the shade, a circle of chairs was set out for a group guitar lesson. The first students were tuning up their instruments. In the street, a car stopped with its bass booming, waiting for the traffic to move. Life outside Zapopan's community center, a giant brick structure covered in colorful murals, went on as usual, while inside the cavernous hall was transformed into a workshop space, its walls peppered with colored post-it notes, and people gathered flip-chart stands working against the clock to refine their project ideas in time for a final presentation.
13 Aug Speak the Language of Creativity
In general, the language of creativity tends to be more positive and supportive. That shouldn't be misinterpreted being too nice or going easy on ideas that require rigorous improvement. It just means the approach is productive rather than destructive; the vocabulary is generous before...
12 Dec Creative Process Primer
Posted on: Saturday December 12, 2015
in How We Work
Some people think that creativity is a bit of magic or genius – it can be – but we’d argue that it’s possible to be very deliberately creative by using a process. II's methodology is based on the Creative Problem Solving Process (CPS), a multi-step...
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